LONDON — Diversity and individuality have become key in the beauty industry, and Max Factor is seizing the moment with a new campaign called You x Max Factor, which will feature mothers and ...

Max Factor's new spring collection is brimming with vibrant brights perfect for doing this season's colour blocking beauty trend - and there's no better time to stock up on new makeup as Boots ...

Max Factor will celebrate its 100th anniversary next year as Hollywood’s original makeup artist brand. And now Factor, which is part of the P&G Cosmetics division of Procter & Gamble Co., has a new ...

Following in the footsteps of Marina and The Diamonds and Eliza Doolittle, rising pop gal (and pretty face), Charli XCX has been signed to front Max Factor makeup. The hot singer, celebrating reaching ...

Priyanka Chopra has been in the entertainment industry for 20 years. In addition to winning Miss World in 2000, Chopra has starred in countless Bollywood and Hollywood blockbusters. Given her success ...