YouTube is rolling out thumbnail A/B testing to all channels. It lets you test up to three thumbnails per video. A winner will be determined by the highest watch time. YouTube is rolling out thumbnail ...

YouTube's title A/B testing is now rolling out globally to all creators with access to advanced features. Creators can test up to three titles, thumbnails, or title-thumbnail combinations. Tests run ...

YouTube routinely experiments with new features on its Premium tier, and its latest test involves a sleep timer that pauses the video after, well, a set period of time. It’s not an earth-shattering ...

Update 8/8/2024: YouTube has begun sending invitations to participate in testing the new Community Notes feature, as spotted by 9to5Google. Eligible users can sign up by opening the YouTube app, ...

YouTube's AI Overviews test could reshape how users find videos. Will it boost discovery or cut into views for creators and brands? YouTube is testing a new AI Overviews carousel. It will appear in ...