The new Minn Kota brings the power of Humminbird Imaging into one brand experience, uniting new trolling motors, fish finders ...

Lew's® MACH® Bottomland® rod and reel combos bring the iconic Mossy Oak® Bottomland® camo to baitcast and spinning models ...

Simms Fishing Products today announced the launch of Rip Line Pro, an all-new Jacket and Bib engineered to deliver uncompromising foul-weather protection for an ...

Built for anglers who demand proven PENN performance at an exceptional value, the new PENN Fierce V spinning reels and combos ...

An innovative relaunch of an iconic fishing brand, a women’s network, and an 11-year-old fishing star with 125,000 followers ...

For the third year in a row, CWR Wholesale Distribution has been named NMEA’s Distributor of the Year Award. Bayville, New ...

Saltwater is hard on everything. For anglers who spend every chance they get on the coast, offshore or anywhere the air ...

The Rhino rod-and-reel combo from Rather Outdoors swept the 2026 ICAST New Product Showcase, taking both Best in Show and ...

Versatile lineup of rods, reels, and combos pairs heavy-duty construction with options for big-game freshwater and saltwater ...

B.A.S.S. Conservation Director Gene Gilliland will retire at the end of 2026, concluding a 12-year career with B.A.S.S. and ...

Garmin (NYSE: GRMN) today announced it has been named Manufacturer of the Year by the National Marine Electronics Association ...

Whitewater Fishing’s upgraded TORQUE 7.4V Heated Vest is in stock and shipping to dealers ahead of late-season open water and ...