OpenAI is set to introduce a new visual advertising format within ChatGPT, with plans to start testing in the US later this ...
Do client-brands and media buyers have an obligation to spend their dollars in the local media ecosystem? That’s the question ...
AI agents are taking on marketing’s grunt work as Braze moves to automate customer messaging, and campaign checks while ...
Toyota Australia, in collaboration with Saatchi & Saatchi Australia, has launched a new advertising campaign titled 'Mud ...
The agency's first assignment will be the Australian launch activation for the highly anticipated release Call of Duty: ...
Jaywing has expanded its partnership with Only About Children (OAC), an early learning provider, to include a comprehensive ...
More than one in three major ANZ advertisers on TikTok are now investing overseas, with international spend up 105 per cent ...
Kerfuffle, an independent creative agency, has announced five new hires to bolster its creative and account management teams.
CocoCoast, an Australian beverage exporter that claims to have the world's largest coconut water range, has appointed Impact ...
Pernod Ricard has introduced Absolut Tabasco to the Australian market, a blend of Absolut Vodka and a natural essence derived ...
Specsavers has become the presenting partner for Vision Australia's Carols by Candlelight in 2026. The partnership will focus ...
Australia’s commercial television networks spent $1.63 billion on local programming in FY25, while every metropolitan and ...