Depending upon who you speak to, Good Good golf is something between an affable group of young YouTube golfers and the future of the golf media business. For the uninitiated: Good Good is one of the ...

LeBron James’ latest decision is in: He’s joining YouTube Golf. Yes, we’re serious. James’ first YouTube video is live as of 10 a.m. ET on Saturday, Aug. 14, kicking off a golf-centric channel ...

We’re back with another YouTube Golf Power Rankings update and there was plenty of movement from Sept. 13 through Sept. 26.

Grant Horvat stood just off the fairway of TPC Southwind’s par-4 17th, anxiously awaiting Rory McIlroy and Collin Morikawa. Horvat had been an average Division II golfer, but now he was analyzing the ...

With loose-vibes videos showing off player personality (and sometimes cleavage), the platform has reinvented the way golf is consumed for a new generation. By Tony Maglio Golf hasn’t been this cool ...

Grant Horvat's new Lil' Legends kids golf starter set costs $199, but the clubs appear to be plastic and the landing page never specifies materials.

Breaking the fourth wall has become Bryson DeChambeau’s specialty. DeChambeau stood on the fifth tee box at Pinehurst No. 2 during last month’s U.S. Open, tossing a Titleist ProV1X in one hand and ...