Today Booking.com released its latest Travel Proud Research Report, the company’s most expansive and cross-cutting survey to date, focused exclusively on the attitudes, actions and perceptions of ...

As Senior Vice President of Marketplace, Natasha ten Cate oversees Booking.com’s efforts to enable a seamless end-to-end traveler experience and accelerate the development of the business’s Connected ...

From skincare rituals to restorative escapes, beauty and wellbeing are becoming a major driver in modern travel. Nearly 80%* of travelers are open to booking a dedicated ‘glowcation’, with treatments ...

De nouvelles données issues de l’enquête annuelle de Booking.com sur le voyage durable indiquent que 45 % des sondés estiment que voyager de manière plus durable est important, mais cette ...

AMSTERDAM, 9 October 2025 - Today, Booking.com has announced the launch of its first customer-facing agentic AI innovations: Smart Messenger and Auto-Reply, designed to make partner-to-guest ...

AMSTERDAM, 20 APRIL 2026 - Today Booking.com released its 11th annual research report into consumer attitudes and understanding of the social and environmental impact of travel. With insights from ...

AMSTERDAM, 23 JULY 2025 – Today, Booking.com released The Global AI Sentiment Report, drawing on insights from over 37,000 consumers across 33 markets to explore how people are using, trusting, and ...

AMSTERDAM, 15 OCTOBER 2025 - Travel has always been personal, but in 2026 it will move far beyond one-size-fits-all itineraries. In 2026, travelers will reject conventions and lean into passions that ...

“In a world where 81% of cardholders expect brands to enhance their travel experiences, we saw an opportunity to raise the bar,” said Ben Harrell, Managing Director, U.S. at Booking.com. “Today’s ...

AMSTERDAM, 27 June 2023 - Booking.com, one of the world’s leading digital travel platforms, has announced its new AI Trip Planner, which will launch in beta to a selection of US travelers in the ...

AMSTERDAM, 30 October 2024 - Booking.com, one of the world’s leading digital travel platforms, is expanding its AI-powered features to deliver more tailored and time-saving solutions for travelers.

AMSTERDAM, 22 APRIL 2024 – Today, Booking.com releases new research, with insights gathered from more than 31,000 travelers across 34 countries and territories, exploring the latest consumer attitudes ...