Cisalfa Group has hired Nicola Lazzari, formerly of Legami and 3T Cycling, as Chief Operating Officer, overseeing logistics, demand planning and import.

Li-Ning signs World Gymnastics through 2033, opens Gold Label in Shanghai and awaits Stephen Curry's signature shoe, due early next year.

Fanatics CEO Michael Rubin has outlined an aggressive plan to nearly triple marketing expenditure for its gambling division to $1 billion by 2027, as the sports commerce giant seeks to close the gap ...

Decathlon opens four store-in-store areas in MediaMarkt stores in November 2026, adding about 5,300 square meters to its ...

Anta Sports has completed its €1.5 billion purchase of 29.06% of PUMA from Artémis and is now the largest shareholder. No ...

LIV Golf plans a 2027 restart with up to $300 million from BC Partners Credit and player majority ownership. Court approval and an Oct. 25 deadline remain.

On launched its second Zendaya collection on Oct. 1 with a martial arts film shot in Prague, after a first campaign film that won a Gold Lion at Cannes.

SATISFY’s first Paris store has no product descriptions, items on slabs on the floor, and a custom scent modeled on a luxury fashion store. SGIE Professional gives you the analysis behind the news, ...

Adidas has sued White Fox Boutique in the Federal Court of Australia, alleging its four-stripe clothing infringes the ...

Frasers Group, the UK retailer behind Sports Direct, holds 8.78 percent of Under Armour's Class A stock, while Kevin Plank ...

Frasers Group names M+C Saatchi Talk lead UK agency for consumer PR, SEO and generative engine optimization at Sports Direct, FRASERS and FLANNELS.