FUJIFILM India’s association with Mandanna will focus on its Imaging Solutions portfolio and efforts to connect with younger ...

The solution will allow organisations to assess how different customer experiences influence brand perceptions and identify ...

Under the continued mandate, the agency will handle communications for the company across business, technology, media, advertising, creator economy and entertainment.

The integration will allow participating advertisers to assess brand safety and suitability within ChatGPT Ads through ...

OpenAI will test visual ads during ChatGPT image generation in the US, with ads labelled and separate from generated images.

The feature lets Instagram users select a Threads post and place it within a Story frame. Users can choose from Threads posts ...

As brands scale creator partnerships across macro, micro, nano and regional voices, Chinoy highlights the need for creative ...

Industry experts break down how brands shortlist athletes, negotiate partnerships, build activation plans and measure whether ...

As AI makes polished visuals easier to create, Suhani argues that brands risk losing the human imperfections, emotion and ...

We examine how brands including Good Day, Lay’s, Amazon, Colgate and Sensodyne have turned the smile from a product result ...

Anthropic’s India endpoint processes Claude requests locally, supporting data residency requirements for regulated ...

The mandate brings together creative, media, performance marketing, CRM, digital, reputation and technology capabilities ...